This campaign is a consideration for the future. Which is inspired by the current method of communicating with people under the Coronavirus. During this period, due to the requirements of social distancing, the way of people’s communication has changed from face-to-face to online social networking, thus losing the opportunities of social actives. Therefore, the message of this project is building and maintaining relationships of duration, trust and reciprocity based on shared or mutually respectful values after COVID 19. In the aesthetic relationship theory, graphic changes in graphic design are used as visual communication language, which is maintaining relationships between people after COVID 19 supported by art.
The initial picture of animation is a network space composed of white spheres. When people zoom in, the different shapes and colour changes in different areas represent different relationships. Finally, when the picture is zoomed out, the original network white space become Various beautiful relationships with colourful spaces.
Interactive
At the same time, I made derivatives to increase audience participation. When people display the coventry biennial, they will get some postcards or phone cases. The pattern on the postcards is my art affect project. When people scan pictures with ARTIVIVE software, the corresponding animation will appear on their mobile phone screen, and different graphics can obtain different relationships expressed by different animations. This art project provides a space for everyone to appeal to people not to ignore maintain relationships trough face to face after pandemic.
